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How To Get Maximum Feedback For Your App – A Product Manager’s Perspective

06

SEP 2017

As a company, you need to get continuous feedback to stay ahead of your competition. Asking for feedback and acting upon it should be part of your DNA if you want to stay ahead of your competitors.

Taru from LinkTexting understands this very well and she wrote an excellence piece around it, explaining how you can get maximum feedback for your app.

She asked my opinion as well as the opinions of Omer Molad (Co-Founder and CEO at Vervoe) and Sergin Hergul (Product Marketing at GetResponse) and others to get as many insights as possible.

My original response to her question about getting feedback is below, but be sure to check out the entire piece to get tonnes of value for your company.

At Inbound Rocket we believe that for any company to be successful, and to keep the churn low, customer development does not stop after you released your first version.

 

We make use of things like MixPanel to analyse the behaviour of our customers to come up with new hypotheses to test and learn from.

 

Next, to that, we use this information to email our customers to get better insights and see in which direction our product needs to go.

 

Other tools you can use are Intercom or Qualaroo to get valuable feedback.

 

Only by continuously learning and engaging with your customers can you improve your retention rate. You will stay on top of mind, and your customers feel special because you’re listening to them.

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Looking forward to hearing from ya!

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