When content is everywhere, it pays to go deep

Hans van Gent

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About Hans

Small Business Trends Top 20 Content Marketer to Follow. Partner Sherlock SEO, founder at the Evergreen Content Poster, former director @ StartupBus

Andy CrestodinaHans van Gent

Who I am, and why I want to help you succeed.

Marketing runs through the veins of Hans, who’s always trying to get the most out of life and business.

He is a partner at Sherlock SEO and is building the Evergreen Content Poster to help businesses get more results out of their online marketing spend. In his work, he’s always pushing the envelope of technology and digital media and looking for new creative ways to help them get more sales, raise awareness, and build their (digital) brand.

In the past, he worked successfully on various campaigns and online platforms for some of the bigger brands of Unilever, Nestlé, Amnesty International, World Nature Fund, the European Parliament and Commission, PSA Group, ING, Ferrero, and others.

Next to his work in advertising, he mentors startup founders about customer development and applying lean startup mechanics for branding and marketing.

He’s spoken about this subject at Google Campus Madrid and is named one of the top 20 Content Marketers to follow by Small Business Trends

He mentors and helps to organise at StartupBus (former director Europe), the Startup Foundation Experience, StartupWeekend, and online via 24sessions.

Specialities: creative thinker, knowledgeable in fields ranging from marketing strategy, CRM, Customer and Business Development, inbound marketing, campaigning, growth hacking, social, (online) marketing to SEO.

Hans has been published in & featured by

inc
Marketing Land
Founders Grid
Clarity

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